• June 2023 By Linsadmin
    GENIEBOOK
    Region: SG   The Channels | Execution OOH Media Platforms, Mass Media, Google, Meta    The Challenge | Summary Geniebook aspired to increase the awareness of their EdTech platform and their Chinese language AI education series, targeting parents. With the target audience in mind, the focus was on a multimedia approach to ...
  • June 2023 By Linsadmin
    GATSBY
    Region: SG   The Channels | Execution Display, Meta (incl. CPAS), TikTok, Influencer   The Challenge |  Summary The Gatsby Facial Wipes Series was highly satisfactory and effective in delivering its key USPs. However, the products have been viewed as a non-necessity good due to the pandemic which led to less people ...
  • June 2023 By Linsadmin
    NOKIA HMD
    Region: APAC (ID, VN, MY, TH, HK, PH)   The Channels | Execution SEM, Display, Meta Collaborative Ad   The Challenge | Summary Nokia HMD aims to make modern mobile technology accessible across the globe. With the massive and tight competition in the industry, Nokia HMD sought support to achieve the following: ...