• June 2023 By Linsadmin

  CONSERVATION CAPITAL

  Region: SG   The Channels | Execution OOH Media Platforms, Mass Media   The Challenge | Summary Conservation Capital aimed to increase the awareness of their brand to specific target audiences, and drive conversions for their endowment and savings policy re-assignments. The campaign targeted Chinese-speaking adults and PMEBs. Targets: Constant (daily to ...
• June 2023 By Linsadmin

  GENIEBOOK

  Region: SG   The Channels | Execution OOH Media Platforms, Mass Media, Google, Meta    The Challenge | Summary Geniebook aspired to increase the awareness of their EdTech platform and their Chinese language AI education series, targeting parents. With the target audience in mind, the focus was on a multimedia approach to ...