Region: SG
The Channels | Execution
OOH Media Platforms, Mass Media, Google, Meta
The Challenge | Summary
Geniebook aspired to increase the awareness of their EdTech platform and their Chinese language AI education series, targeting parents. With the target audience in mind, the focus was on a multimedia approach to ...
June 2023 By Linsadmin
VIVO CITY
Region: SG
The Channels | Execution
Game Development and Meta Ads
The Challenge | Summary
VivoCity wanted to promote ladies fashion products and accessories to its target audiences through a game inspired by the game “Super Mario.” In this game, the players needed to complete 3 Levels with the collections of ...
June 2023 By Linsadmin
GATSBY
Region: SG
The Channels | Execution
Display, Meta (incl. CPAS), TikTok, Influencer
The Challenge | Summary
The Gatsby Facial Wipes Series was highly satisfactory and effective in delivering its key USPs. However, the products have been viewed as a non-necessity good due to the pandemic which led to less people ...
June 2023 By Linsadmin
NOKIA HMD
Region: APAC (ID, VN, MY, TH, HK, PH)
The Channels | Execution
SEM, Display, Meta Collaborative Ad
The Challenge | Summary
Nokia HMD aims to make modern mobile technology accessible across the globe. With the massive and tight competition in the industry, Nokia HMD sought support to achieve the following:
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